On Work for the ACAA Conference, The American Collegiate Athletics Association “We are really pleased with the logos that Phoenix Design Works were able to create. Jamie and Amy are quality people. They listened to our needs and created a lot of really great options to consider. We were under a tight time line and they were flexible enough to get the job done. I know that we will be able to use the logo family for many years to come.” Kelly Higgins, Commissioner, The ACAA Conference
On Work for the ACAA Conference, The American Collegiate Athletics Association "We had a fantastic experience working with Jamie and Amy. From the first call to the finished product we were never treated like the smaller, upstart DIII conference that we are. We were under tight budget and time constraints and PDW was able to make it work. When I look at our finished product it looks like we are a top DI program. My only regret is the process was over so quickly, I want to work with Jamie and Amy again." Jon J. Martin, Associate Commissioner, American Collegiate Athletic Association
On Work for Adelphi University "It is my sincere pleasure to submit this letter of reference for Phoenix Design Works. Adelphi University, a private university located in Garden City, New York, recently embarked upon the most ambitious construction project in the University’s history since moving to its present location in 1929. A cornerstone of this $113 million overall project, is a new 76,000 square-foot recreation and sports center that will become the new home for our intramural and intercollegiate athletics program, and presented the perfect occasion to embark upon a comprehensive branding and identify campaign for the Department of Intercollegiate Athletics. Understanding the importance and visibility of this project, as well as the need for an experienced team familiar with the diverse constituencies of athletics, we issued an RFP for identity concepts including a complete overhaul of the image of the Department, logos for our 20 teams, and an identity for the new sports center. Phoenix offered a compelling concept and approach right form the start. While their designs captured the imagination of the selection committee, it was their deep understanding about how to engage our student athletes, senior management, alumni, students, and faculty and staff in the redesign process to garner feedback, develop buy in, and create excitement and momentum that sealed the deal for us. Over the course of the project, PDW created a suite of assets that has allowed us to completely rebrand our athletics programs. (See attached samples of old and new logos.) Throughout the process, the Phoenix team was very responsive to our needs and delivered designs that exceeded our expectations on a schedule that was faster than we anticipated. We had a new identity for intercollegiate athletics in under 12 weeks. Beyond their extraordinary talent and passion, it is the depth of expertise that Phoenix brought to the table that allowed this project to have legs within our organization. Although undertaken initially as a logo redesign project, Phoenix has empowered our intercollegiate athletics staff to think bigger. Prior to engaging Phoenix, merchandising and licensing was an opportunity left our bookstore vendor. Empowered by the quality of the assets and the knowledge gleaned from the Adelphi/PDW partnership, our athletics department is embarking upon a new business model that has potential to generate revenue to support their efforts. This type of planning was not part of the department’s thinking prior to their work with Phoenix, and has potential to profoundly change their operations. Our athletics program faced an additional challenge that Phoenix helped us address. Media coverage for Division II programs in a competitive media market like New York is scarce. In order to raise the profile of our teams, the University is planning an advertising buy for our programs-the first paid marketing effort ever undertaken in the program’s history. Phoenix is working with us to build a true integrated marketing effort by developing ad concepts to support this media buy. The Phoenix partnership has been a powerful and exciting one for Adelphi University. Their creative talent, depth of expertise, and professionalism are exceptional in the creative marketplace. I would be happy to discuss our project further and recommend them without reservation." Robert E. Hartwell, athletic Director, Adelphi University
On Work for Adelphi University "Midnight Madness was a huge success. Thank you for all that you did. The students liked it and we look forward to next year's event. Thanks again for everything!" Georgette D. Brown, M.A., Event Manager/Special Projects Assistant, Adelphi University Center for Recreation & Sports
On Work for the University of Alabama Crimson Tide Athletics "Jamie and Phoenix created the first advertising campaign we've ever run for the Crimson Tide. The results were unbelievably successful and exceeded everyone's wildest expectations. Phoenix took us through the creative and exploratory process as a department, and then presented us with a strategic plan and executions to address our first, second, and third level goals and concerns. As I said to Jamie at the time, Phoenix completely knocked it out of the park at every turn of the project! We were concerned about ticket sales in the wake of a couple of losing seasons and 15,000 new seats coming online with our end zone development project, and we were concerned with paying for the campaign when we had no budget strictly allocated for funding, since we had never done a campaign before. The results of Phoenix's campaign for us was a our first sell-out ticket season in fourteen years, a 20,000 person wait list for season tickets, and half the people buying tickets had never bought a ticket for a university event before. Plus, Phoenix worked out merchandise platforms for turning the ads into merchandise that we could sell to pay for the placement of our advertising, making the campaign pay for itself! Phoenix was totally amazing for us, and we couldn't be happier with their performance - We love Phoenix and recommend them for branding and advertising to everyone without reservation - They're awesome!" Johnny Williams, Associate Athletic Director, Crimson Tide Athletics, University of Alabama
On Work for the American Southwest Conference "Phoenix Design Works took the lead in creating a look for the American Southwest Conference that incorporated key elements of the original logo into an updated and energized look for the conference, our championships and sports programs. The exchange of ideas back and forth made for a good working relationship in addition to a great branding campaign." Amy Carlton, Commissioner, American Southwest Conference
On Work for the American Southwest Conference "It was a pleasure to work with Amy and the entire Phoenix Design Works staff. We couldn't be happier with out finished product and have heard nothing but positive feedback from those who have seen and used it. This was the first logo change in the American Southwest Conference's 15-year history so we wanted to make sure all the right elements were used in creating it. Phoenix Design Works nailed it. Not only that, but they were always there to talk on the phone or respond through e-mail when you needed them. Proofs were turned around in a very timely manner and they never got frustrated when we couldn't make up our minds on minor details. If you are looking to market your school, conference or business with a new logo, Phoenix Design Works is the way to go!" Greg Weghorst, ASC Assistant Commissioner/Director of Media Relations, American Southwest Conference
On Work for the University of Arkansas "Please accept this letter as a recommendation of Phoenix Design Works from the University of Arkansas. In 2001, the University of Arkansas contracted with Phoenix to update the Razorback logo, design a new Razorback logo and associated word marks. The results were top notch. The staff of Phoenix Design Works and Jamie Skiles, were very sensitive to the tradition of the Arkansas Razorback. They met all deadlines with ease and were very easy to work with in discussing design direction and ideas. We knew when we talked with Phoenix Design Works, we knew we were talking to the creative people, not some middle man. That aspect in itself made the logo design/redesign process much smoother. At the end of the process, the University of Arkansas got what it was looking for. We were extremely pleased with the working relationship with Phoenix Design Works. The final products from Phoenix also met the expectations and desires of the University of Arkansas. It is without hesitation we recommend Phoenix Design Works. If you have any questions, please do not hesitate to call." Matt Shanklin, Associate Athletic Director, Marketing and Licensing, University of Arkansas
On Work for the University of Arkansas "On behalf of the University of Arkansas, I would like to express how much we have enjoyed our relationship with Phoenix Design Works. You have our highest recommendation for the work you have done. I cannot stress enough our appreciation for the level of attention you have given our project. It is so refreshing to have the ability to call with changes or ideas and within days new designs are on our table for review. The ability to talk straight to the creative people is a distinguishing aspect of working with Phoenix Design Works. It goes without saying that your creative work has been right on target. The University of Arkansas has been very happy to have the opportunity to work with Phoenix Design Works." Matt Shanklin, Assistant Athletic Director, University of Arkansas
On Work for Arkansas State University “Phoenix did splendid work for us. At the final we rendered a mascot internally, but your excellent work throughout provided standards to narrow our selection to ”Red Wolves" and your consultation helped us clarify the type of mark and marketing we desired. We were highly pleased with all of the services you rendered for us, and we commend you for a job well done. Thank you so much for your hard work and friendship.” Robert L. Potts, Chancellor, Arkansas State University
On Work for Assumption College “Thanks to Amy and everyone at Phoenix Design Works for all of their help with the redesign of our athletics logo and branding of Assumption College athletics. They listened to our needs and feedback and developed a comprehensive branding program that will help unify the look of our athletic programs through the use of this graphic identity program. Phoenix Design Works was a pleasure to work with and I highly recommend them to any college or university looking to go through a similar rebranding process.” Ken Johnson, Jr., Assistant Director of Athletics for Communications, Assumption College
On Work for the Atlanta Christian College "We have had a wonderful experience working with Phoenix Design Works. They have handled our branding project quickly and professionally, and have been flexible in meeting our college's needs. The end results of our project are exactly what we wanted, and we are thrilled to be able to unveil such great design to our campus. I'm confident that the mascot and other marks Phoenix Design Works created for us will help create a strong athletic identity for Atlanta Christian College for years to come." Sarah Huxford, Director of Communications and Alumni Relations, Atlanta Christian College
On Work for the Atlantic Sun Conference “We’ve been very pleased with all the work Phoenix Design has done for us and we’ve continued to work with them ever since our initial name change project began in 2001. We get treated with customized programs and the support has always been there whenever we need it. Jamie Skiles treats all his customers the same, top personal priorities. There is no doubt that Phoenix has outstanding design talent and the technical capabilities to deliver whatever you could need, but the difference is the personal attention. We continue to work with them today and would encourage anyone who was looking for great results with a team that listens to the client to give Jamie a call.” Bill Bibb, Commissioner, Atlantic Sun Conference
On Work for the Atlantic Sun Conference "Our friends at Phoenix took the time to learn what we needed and why and guided us through the entire design process. They really cared about us and our project and we were pleased with every aspect of the working relationship." Ted Gumbart, Assistant Commissioner, Atlantic Sun Conference On Work for the Atlantic Sun Conference “We have a number of initiatives moving forward on the marketing front and refreshing our championship marks makes perfect sense at this point. We’ve enjoyed a great partnership with Phoenix Design Works since the debut of the Atlantic Sun logo and we’re proud to introduce these new championship designs.” Ted Gumbart, Commissioner, Atlantic Sun Conference
On Work for the Atlantic 10 Conference “I would like to thank both Amy and Jamie Skiles over at Phoenix Design Works for all the work that they’ve done to date for the Atlantic 10 Conference. They are true professionals with a thorough understanding of the sports business and the needs of their clients. With their experience and understanding of the business I’ve found it extremely easy to convey my vision to them with very little explanation and received results that were well beyond expectations. I would highly recommend them to anyone looking to re-brand their business or develop new marks. I look forward to working with the team at PDW on future projects.” Duane Bailey, Associate Commissioner/Chief Financial Officer, Atlantic 10 Conference
On Work for the Atlantic 10 Conference “You guys are too much!! You’ve definitely been a pleasure to work with the past year and I’m really looking forward to some of the things we’ll be doing in the up and coming year. You guys have definitely made a difference with respect to our branding efforts. We’ve seen a 30% spike in the championship merchandise gear utilizing the logos you created. That’s some fantastic growth. We’re looking to build on that for next year and I think we can have another solid year of growth.” Duane Bailey, Associate Commissioner/Chief Financial Officer, Atlantic 10 Conference
On Work for the Atlantic 10 Conference “Our association with Phoenix Design Works has been an extremely positive working relationship. They were very attentive to our needs and provided great feedback as we set out to brand our championships for the first time. The logos they developed will enhance the publicity of Atlantic 10 Championship events as we seek to create memorable experiences for our student-athletes.” Celene McGowan, Assistant Commissioner/Championships, Atlantic 10 Conference
On Work for Ball State University “On behalf of the university I was involved with the redesign project from the onset and am very excited about getting to use one the designs. You are clearly a very talented designer. We're hoping to be a big hit with the students this year.” Carol Kosisko, Director Special Projects, Ball State University
On Work for Belmont University “It was a pleasure to work with Amy and the Phoenix team on designing our new mascot logos. The staff was very courteous and professional throughout the process, and delivered some great branding design! We will definitely work with Phoenix again on future logo projects!” Jimmy Frush, Director of Athletics Marketing & External Affairs, Belmont University
On Work for Belmont University “I would highly recommend Phoenix Design Works for your logo and branding needs. The staff at Phoenix is courteous and professional, and wil ldeliver some high quality designs. We were very pleased with the recent Bruiser the Bruin mascot logo designs, and continue to receive positive comments on the marks from both supporters and licensed vendors. We will definitely work with Phoenix again on any future logo projects. Should you have any questions about the company or their work, please don't hesitate to call me.” Jimmy Frush, Director of Athletics Marketing & External Affairs, Belmont University
On Work for Bethune-Cookman University "We are extremely thrilled with the rebranding initiative that we implemented in the department of Intercollegiate Athletics at Bethune-Cookman University just prior to the 2016-17 athletic year, and it was in great part due to Phoenix Design Works that we were able to do so. We have taken a HUGE step forward with our new slogan ‘Prey Together’ on a global scale, and the BC and BCU logos alike have both been instrumental in our efforts. Our new BC and BCU logos are now the standard for all Bethune-Cookman University Athletics, and Phoenix Design Works was at the core. Their work speaks for itself. We are truly glad to speak for them and say ‘They truly outdid themselves’, and we appreciate everything they did for us. We now have a brand, and we have a format, and we have a standard. No longer are we asked if we are Boston College. They now know OUR BC and BCU logos as Bethune-Cookman University. We are happy that Phoenix Design Works was there to assist with this initiative and creation." Bryan J. Harvey, Assistant Athletic Director, Communications, Bethune-Cookman University
On Work for the Big West Conference "We were very impressed with the quality of the work, particularly on such short notice. We all believe these marks look really good! Thanks again for getting these back to us so quickly. Thank you for all your help." Mike Daniels, Assistant Commissioner, Big West Conference
On Work for the Big West Conference "It was a pleasure to work with Phoenix Design Works on our new brand and logo guide. They were very professional and handled every request and edit in a timely manner. The guide they helped us create will streamline our logo usage for years to come and was sorely needed. Thanks to this guide, many frequently asked questions about our logo usage, especially on uniforms, will be answered and gives us consistency as we move into an age of more digital content. Thank you to Amy and the wonderful people at Phoenix!" Chris Hargraves, Assistant Director of Championships and Communications, Big West Conference
On Work for Binghamton University We are very happy with the strategy, process and final look of our facilities branding and look forward to building on the future of our brand with Phoenix.” Patrick Elliott, Director of Athletics, Binghamton University
On Work for Binghamton University The branding program they created for us has united the look and feel of our facilities from courts to fields, as well as uniting our student athletes, university staff and supporters by visually telling the story of the Binghamton Bearcats. In addition to defining the look of our branding, our program was also designed to be modular, for easy and cost efficient updates with additional Championships and NCAA Appearances. Dennis Kalina, Senior Associate Director for External Affairs, Binghamton University
On Work for Biola University "Working with Phoenix to create a new brand for our athletics program was a great experience, which has delivered great results. We truly enjoyed working with Amy and the folks at Phoenix and they really went the extra mile to make sure we got what we needed for our new brand. We have implemented our new program across uniforms, facilities and merchandise, and the new brand has been well received by all our diverse constituent groups. I highly recommend working with Phoenix to create your next branding program." Jeff Hoffman, Sports Information Director, Biola University
On Work for Biola University “Working on adding new branding materials with Phoenix Design Works was a great experience! They were quick to respond to our initial inquiry and created new marks and an entirely new font for our program with a very quick turnaround. We are very pleased with the final product and were impressed with how attentive they were to following our requests and creating exactly what we wanted.” Neil Morgan, Assistant Athletic Director for Communications & Game Management, Biola University
On Work for The College at Brockport "The College at Brockport Department of Intercollegiate Athletics is proud to have partnered with Phoenix Design Works in building the foundation of our brand. We look forward to showcasing our new branded identity well into the future. We look forward to continuing the relationship with Phoenix Design Works." Noah D. LeFevre, Director of Intercollegiate Athletics, The College at Brockport
On Work for Bryant College "Thanks a million! We appreciate everything, and thanks again. Once again, you did a great job with the logo." Jason Sullivan, Assistant Athletic Director, Bryant College
On Work for Bridgewater College “We determined Phoenix Design Works was the best firm to assist our college in the redesign of our athletic marks and brand, and we weren‘t disappointed. From start to finish, Amy, Jamie, and the rest of the team helped to guide us through the process of creating a new athletic identity, and ensuring a wide variety of audiences would be happy with the results! We are thrilled with our new Bridgewater Eagle!” Abbie Parkhurst, Director of Marketing and Communications, Bridgewater College
On Work for Bridgewater State College “The process of creating a new mark for Bridgewater State Athletics and Recreation was an enjoyable partnership with Phoenix Designworks that actually took less time than I had anticipated. They took our every suggestion and came up with an attractive, exciting and flexible series of marks and fonts that have gotten widespread use in our department and across our campus. We enjoyed working with Phoenix’ staff and are pleased with the final product.” John Harper, Athletic Director, Bridgewater State College
On Work for Bridgewater State College "We fell upon Phoenix Design Works through their ad in Athletics Administration Magazine. It was the best thing we could have done in contacting their team. We never needed to look at any other companies after our first meeting. They explained the process to us, assisted with all our question and never got frustrated with our numerous changes with ideas and/or designs. We are extremely happy with their product and continue working with them to increase our marks and our athletic and recreation identity. I would recommend Phoenix Design Works to any of my colleagues who are looking for a new mark." Glenn Gonsalves, Associate Director of Athletics, Bridgewater State College
On Work for Bridgewater State College “Bridgewater State Athletics always enjoys working with Jamie, Amy, and the entire Phoenix Design team. Their creativity, professionalism, and collaborative spirit consistently elevate our brand. Most recently through the outstanding updates to our marks and style guide.”
Glenn Gonsalves, Associate Director of Athletics & Recreation Operations, Bridgewater State University.
On Work for Brown University “As we worked to refresh and develop a new visual identity program for Brown Athletics, Phoenix Design Works guided us every step of the way to ensure our project goals were achieved. Working with the team at PDW was a pleasure and we’re grateful to their efforts in strengthening our brand across the Brown athletics program and our 38 intercollegiate teams.” Colin Sullivan, Deputy Director of Athletics, Brown University
On Work for Brown University "Jamie has an outstanding reputation within both the sports marketing industry and corporate community. He deserves the reputation he has earned and his past work and list of clientele will attest to this. Jamie is extremely thorough and works tirelessly to achieve specific design objectives and goals. He's proud of his work and continually keeps his clients involved with the overall design process. Furthermore, Jamie and Phoenix Design Works have always given the 100% attention that we feel we deserve. We do not have to worry about being just another client. Finally, Jamie has regularly provided valuable insights and suggestions to us that stem from his knowledge and experience within his industry." Robert N. Diestel, Athletic Marketing Director, Brown University
On Work for Bucks County Community College Centurions
"Phoenix Design Works has been wonderful to work with. Amy and Jamie listened to our needs and worked with us every step of the way. They were very attentive to our budget and communicated costs throughout the entire process. Our marks look amazing and our coaches, students, and college community are excited about the launch of our athletics branding campaign."
Matt Cipriano, Director, Student Life and Athletic Programs, Bucks County Community College
On Work for Caldwell College "We needed a logo to help us launch our booster club The Cougar Pride. Phoenix Design Works created a design that we could use to promote Cougar Pride to a variety of audiences; from our alumni, to community groups to large corporations. Not only did we receive a logo that fits our needs, but the process helped us define our brand and the strategies we can use to achieve our goals with Cougar Pride. Our working relationship that was developed with them turned into a lifetime friendship and their guidance was tremendously appreciated." Mark Corino, Executive Director of Athletics, Caldwell College
On Work for California State University, Bakersfield “The sense was that with our pending move to NCAA Division I for athletics, and with the university’s commitment to excellence we wanted marks that reflected that change. We wanted to develop a visual symbol of the university that struck a balance between tradition and change. Our brand has been built up over the years. And it’s a good brand. We wanted to update it and refresh it to reflect the university’s growth. Their efforts reflect our commitment to excellence, and their results represent our new vision and have improved our visual identity. We began this project because we wanted to better represent the university’s spirit and mission, and to establish a sense of distinctiveness. We wanted to offer a new and vibrant image for the campus, and to reinforce our identity. Their work has shown respect for the traditions that have emerged at CSUB, and at the same time reinforced our unique identity. I’m sure the community will like the change as much as the committee members and I do.” Karen Langston, Director of Marketing, CSUB Athletics
On Work For the University of California, Los Angeles “I wanted to send a brief note of thanks for all your efforts in designing and producing the family of logos for UCLA's Champions Made Here campaign. From my initial conversation (which started well after 8 PM EST), through the various edits, and up through actual production and delivery, you have been great to work with. Your creativity and professionalism has shined throughout the process. You provided great creative in a tight timeframe on budget. We are very pleased with the end result and believe that the design will be a showpiece for our branding campaign. Many thanks.” Scott Mitchell, Director of Marketing, UCLA
On Work for the University of California, Merced "As a very young, three year old campus, we were not sure what we were getting into when we decided to enter the branding process for our soon to be athletic department. We were very fortunate to engage Phoenix Design Works for this project, and from that point forward we have had an amazing experience! The Phoenix team was phenomenal in the way that they captured the look, feel and attitude that we seeking to find for our Bobcat. What was even more impressive is how they captured this before their campus visit! Through a well-designed survey and many great phone conversations, their team was able to create an amazing array of options to choose from. It was as if Amy, Jamie and their team had visited our campus and spent hours talking with our students, faculty and staff to find out exactly who the Bobcats were. The experience with Phoenix goes beyond their creative talent. Amy and Jamie were very patient in guiding us through a completely new process for many members of our campus. From designing our primary mark, our visual mark, uniforms and court designs, their team was always available and willing to answer every question. I always felt that I was getting their unbiased opinion and that they were truly engaged in our process and that it was more than just another contract for them. Our students love our new Bobcat design-it captures the spirit of our students and it gives our student athletes a fierce mascot to rally around! Our department and campus could not be happier with the outcome of this process as it has added credibility and a sense of pride to our programs. It was a tremendous amount of fun to work with such a creative group of folks. We felt open to honestly sharing our thoughts and feelings throughout the process. I think that open communication was one of the keys to such a successful outcome. I highly recommend the Phoenix Design Works team to anyone that is looking to create a new image or just refine their current image. I would be happy to discuss my experience working with Amy and her team at any time." David Dunham, Director, Recreation & Athletics, UC Merced
On Work for the University of California, Santa Barbara "We needed a branding system that would represent our blend of locale, unique mascot and success in the classroom and competition. Phoenix has a proven track record of taking branding marks from the smallest application to the fullest logo. We couldn't be more happy. Their idea of the Gaucho hat leading the way for our brand is both creative and exciting." Mark Massari, Director of Athletics, UCSB Gaucho Athletics
On Work for the University of California, Santa Barbara Please accept this as a letter of endorsement for Jamie and his crew at Phoenix Design. In 2010, we conducted a search for a creative agency to handle a re-design and re-branding of our primary and secondary marks. Ultimately, and to our benefit, we selected phoenix for the project. Jamie and his team quickly immersed themselves in our project, taking time and care to research the history of our campus, consider our previous marks, strengths and weaknesses, and understand the traits that make our campus unique. The end result has been incredibly positive and been received very well across our campus community and fan base. I am available to answer any questions in support of Phoenix. Tom Hastings, Deputy Director of Athletics, UCSB Gaucho Athletics
On Work for the Casper College Thunderbirds "We're having great fun rolling out the new Thunderbirds marks created by Phoenix Design Works. They helped us secure a great outcome to the project. Their process to listen to our students, fans, faculty, staff and other community members minimized the inevitable grumbling. The WOW factor that Phoenix injected into our final design is making all the difference in getting everyone to embrace the new design. The only problem so far has been having to say no to all those who want to steal our athletic logo for the general college logo! I just got a call from the first vendor to receive the new logo. He made a special call, with a slightly freaked out demeanor, to say, 'Wow, that is a beautiful bird! That is going to look unbelievably good. Wow!' He had already sold us the job, so that wasn't the reason. Also, on K2 News, the two news anchors editorialized after the story to say, 'Wow, I LOVE that new logo. It is so cool.' That is the kind of effect that we were all hoping for." Rich Fujita, Director of College Relations, Casper College
On Work for Chicago State University “The lack of a word mark for the department was creating inconsistencies from team to team in how we represented ourselves. The crew at Phoenix Design Works helped us put together a comprehensive package of marks which we can use on uniforms, apparel, print materials and the web." Dan Schumacher, Athletic Director, Chicago State University
On Work for CUNY, City College of New York "I am honored to write this letter for Phoenix Design Works. I had the privilege six years ago to be introduced to Amy and Jamie Skiles while working at CCNY, in New York City. They were extremely helpful in creating a package of logos for our program. Phoenix Design Works is without question one of the finest companies I have ever had the opportunity to work with. It is without reservation that I recommend Phoenix Design Works as possessing the qualities and competencies necessary to create a package that your institution will be happy with for year to come." Robert J. Coleman, Director of Athletics, CUNY, City College of New York
On Work for CUNY, City College of New York “We are excited to see the Jeremiah H. Mahoney Pool and Locker facilities renovation project completed and I am very happy with the work created by Phoenix Design Works and their role in the project, Amy, Jamie, and the whole Phoenix team have played a critical role in bringing to life a family of visual branding assets that are completely in keeping with our overarching architectural vision for the project. Phoenix understood both the artistic aesthetic we were developing for CCNY, as well as the pragmatic aspects of the implementation of that vision; we value those qualities, and others, and look forward to continuing our relationship with Amy, Jamie and Phoenix.” Ajay Ghei, R.A, Partner, APA Architectural Partnership
On Work for Clarkson University "In a crowded marketplace where schools are competing to recruit athletes a polished image can give one school the advantage over another school with a comparable athletic program. This is an exciting time to be a Clarkson Golden Knight. Our new athletic marks and logos truly capture the tradition and excellence of Clarkson Athletics. The process to bring us to this point was a comprehensive one and I feel fortunate to have been involved with the final outcome. We as an Athletics Department could not have put together such a professional group of images without the support of our faculty, students, alumni, and staff. I want to give a special thanks to Phoenix Design Works for all of their hard work in making this happen. I look forward to seeing our new marks and logos represent our department and institution for many years to come." Sean Frazier, Athletic Director, Clarkson University
On Work for Coker College “Phoenix Design did an excellent job with the design of our new Cobra and branding program. They were very easy to work with and they did a phenomenal job in creating an extremely hard mascot in the Cobra for us. I highly recommend their work.” Christian Stryker, Sports Information Director, Coker College On Work for Colgate University "I have worked closely with Phoenix Design Works at two different schools in rebranding projects, Brown and Colgate. They are the best in the business and a pleasure to work with." Dave Roach, Director of Athletics, Colgate University
On Work for Colgate University "I have worked closely with Phoenix Design Works at two different schools in rebranding projects, Brown and Colgate. They are the best in the business and a pleasure to work with." Dave Roach, Director of Athletics, Colgate University
On Work for the College of Charleston “It is exciting for the College and it reflects the energy in our athletic program. I think the Cougar supporters and fans will embrace the new look as we get ready to start the new season.” Jerry Baker, Athletic Director, College of Charleston
On Work for the College of Mount Saint Vincent "I am thrilled that Mount Saint Vincent Athletics will usher in the New Year with a new brand that will truly give our athletics program a unique and exciting identity. It was a long and sometimes exhausting process to make this selection, but I am confident that the entire Mount Saint Vincent community will be as excited as I am by this new Brand. Phoenix Design Works is renowned as the industry leader in the development of Athletics Brands and they really made our Dolphin come to life. This is something that will infuse enthusiasm into our Athletics programs and generate excitement among our alumni and supporters of Mount Saint Vincent Athletics." Cathy Ingram, Director of Athletics, College of Mount Saint Vincent
On Work for the College of Mount Saint Vincent "I believe the most important first step in this process is having a brand and image that is not only dynamic and exciting for our uniforms and apparel, but also unique for us to market Mount Saint Vincent Athletics on a regional and national level. I believe that we have done just that, and the unveiling of the new Mount Saint Vincent Dolphin will be the beginning of a new, exciting, and successful era for our Athletics program. This is something that anybody associated with Mount Saint Vincent Athletics should be excited by and proud of." Michael Spinner, Assistant Director of Athletics, College of Mount Saint Vincent
On Work for the Colonial Athletic Conference "I want to take this opportunity to thank Phoenix Design Works for your help with developing the new CAA logo as well as the new secondary marks. We truly appreciate your assistance in developing a brand for the new CAA. Your entire team was most responsive to our requests and suggestions throughout the process and we are extremely proud of our new marks" Thomas E. Yeager, Commissioner, CAA
On Work for Conference One “Phoenix was my only choice for our branding partner to develop our new visual identity. I thoroughly enjoyed working with Phoenix on previous projects, and knew they would do an amazing job on Conference One. On behalf of everyone here at CF1, I can say we are thrilled with both the process and the working relationship with Phoenix, as well as the end result; in a family of brand assets that successfully address the scope of our branding needs-We look forward to continuing our working relationship with Phoenix on future projects.”
Kiernan Ensor, President, Conference One
On Work for Dalton State College "Phoenix did a super job addressing our needs and seamlessly blending the new versions with the logos they created almost decade ago. The 'eyes' and the standing Roadrunner 'Rage' will be very popular on campus and at our athletics events."
Jon Jaudon, Dalton State Executive Director of Athletics and External Relations
On Work for Dalton State College “Many Thanks to Phoenix Design Works for all their help in creating and building the new branding for the Dalton State Roadrunners. Phoenix was amazing to work with and really delivered a great brand for us that has resonated with our students, alumni and local community. I highly recommend Phoenix and look forward to working with them again.” Derek Waugh, Athletic Director, Dalton State College
On Work for Dalton State College “In starting a new athletic program, I knew that our identity and branding were going to be of tremendous significance and I wanted to get the new ‘face’ of our program put together as quickly as possible. Phoenix worked on our project quickly, diligently & efficiently. They produced a line of branding that has transformed not only our burgeoning Athletic Department but also our entire campus. I can honestly say that I have students, faculty and alumni come to me and thank me for the new look of the school’s newest department and for the excitement that our new logos have created. Amazingly enough, we have introduced a brand new logo with about 100% acceptance and enthusiasm, which is generally unheard of. In addition, Phoenix Design Works is easy to work with because they listen and respond to the customer and my branding committee LOVED working with Jamie and Amy. In terms of using them again, I would use them every day of the week and twice on Sunday!” Derek Waugh, Athletic Director, Dalton State College
"On Work for Delaware State "Phoenix Design's work was outstanding. Our student athletes, alumni, and fans were captivated by the logos, images and graphics. The Delaware State "Hornet" was energized with the amazing creativity of Phoenix Design!!" Rick Costello, Director of Athletics, Delaware State University Hornets Athletics
On Work for Drake University "Our new logo is a product of much feedback from various constituents on and off the Drake University campus. Our top priorities included creating a new and distinctive "D" along with an exciting version of Spike on the move. I am very comfortable that our result accomplished both goals in a classy manner." Dave Blank, Athletic Director, Drake University
On Work for Drake University “We got what we wanted. A graphic identity must respect our traditions yet move us forward as we seek to serve the needs of our constantly expanding constituency. You want people to look at one small design in words, shapes and colors and think Oh, that’s Drake University.” David Maxwell, President, Drake University
On Work for Drew University “We’re absolutely thrilled with the level of service and professionalism that we received from everybod at Phoenix Design Works on our rebranding project for our athletic facilities. We worked on our indoor facilities and our outdoor facilities and we have been able to really refresh and renew the user experience at every level and folks are genuinely thrilled with the outcome.” Jason Fein, Director of Athletics, Drew University
On Work for the ECAC Conference “Entering year three of this event, I knew we needed to update the mark to make a bigger impact. The staff at Phoenix Design Works was phenomenal to work with. They understood exactly what I was trying to convey and brought my vision to life.” Meghan O’Brien, Director of Marketing & Communications, The ECAC Conference
On Work for the ECAC Conference “The ECAC has had a longstanding relationship with Phoenix Design Works. Phoenix Design Works is a well respected agency within the realm of intercollegiate athletics for not only its quality of work, but its customer service. Jamie and Amy did a wonderful job creating the 75th anniversary logo for the ECAC two years ago and subsequently worked with us on a total rebranding effort. We were excited to launch our new marks in July 2014 that reflect the ECAC’s strong history and tradition, and will carry us into the future with a bold and exciting brand. It was truly a collaborative effort with Phoenix Design Works and we are grateful for their expertise and dedication to the project, the ECAC and what they do for our membership at large. I highly recommend Amy and Jamie Skiles and Phoenix Design Works to the entire intercollegiate athletics arena. They are the best!” Dr. Kevin T. McGinniss, Commissioner, The ECAC Conference
On Work for the ECAC Conference “We’re excited to launch our new marks that reflect the ECAC’s strong history and tradition, and will carry us into the future with a bold and exciting brand. This was a real collaborative effort with Phoenix Design Works and we are grateful for their expertise and dedication to this project.” Dr. Kevin T. McGinniss, Commissioner, The ECAC Conference
On Work for the East Coast Conference “Amy and Phoenix Design Works were instrumental in the rebranding of the East Coast Conference NCAA Div II athletic league, formerly the NYCAC. They were thorough in getting input from a diverse set of parties and created a design that was well received by the group and the public.” Jerry Milani, Associate Commissioner, East Coast Conference
On Work for Emerson College “The new Emerson Lions branding designed by Phoenix Design Works is the start of integrating athletics even more into student life. The new logo represents a clear identity and heightened visibility for Emerson Athletics. The new logo is one part of Athletics’ rebranding effort, and we recently partnered with Nike to lend a consistent look to further enhance the identity of Emerson Athletics and its 14 sports teams. The new Lions logo will be placed on the floor of the Bobbi Brown and Steven Plofker Gym in Piano Row during the upcoming winter break; while the uniforms and merchandise will be rolled out over the next two years.” Patricia Nicol, Director of Athletics, Emerson College Lions Athletics
On Work for the Florida State Seminoles Phoenix Design Works has been a pleasure to work with. They have an innate ability to conform to demanding time constraints and still exceed my every expectation. You know when you talk to someone about ideas and they just 'get it' and understand your needs? That's the comfort and satisfaction I feel with Phoenix Design Works." Matthew M. Newhouse, Assistant Director of Marketing, Seminoles ISP Sports Network
On Work for Flagler College "Phoenix Design Works created quality logos for our Athletic Department and helped elevate the image of our programs. They have played a big role in our ability to advance our branding and marketing efforts. Thank you, PDW!" Jud Damon, Director of Athletics, Flagler College
On Work for Fordham University "When Anne Occi of Major League Baseball suggested we contact Phoenix Design Works for our mascot redesign, I’d hoped we had finally found someone who could create a new Fordham Ram. I was skeptical at first because no one had been able to achieve this seemingly simple task. In a very short time, I became a believer. Phoenix Design Works accomplished a miracle, and Fordham has its new ram! Throughout the process, Amy and Jamie Skiles have been wonderful. They listened carefully; asked insightful questions; and brought a wide variety of people to consensus. Their enthusiasm for the project was infectious, and time and time again they provided many more creative designs than we could have imagined. They have been professional, flexible and nice no matter how many times we requested changes. We were so impressed by them, that we have expanded the original contract to include development of a complete visual identity program for our athletic teams. I highly recommend Phoenix Designs and am happy to discuss their work with anyone." Catherine S. Spencer, Assistant Vice President, Office of University, Marketing and Communications, Fordham University
On Work for Fordham University "Amy led us through a complex process of redesigning our logos for our athletic teams. She and her colleagues at Phoenix Design Works were great to work with and offered great advice at each stage, and they're fun!" Catherine S. Spencer, Assistant Vice President, Office of University, Marketing and Communications, Fordham University
On Work for Fredonia State University “Our new logo gives us a mark that is uniquely Fredonia’s and will be recognizable regardless of the sport. We believe our new logo will help us as we attempt to recruit talented student athletes to our program and renew the interest of our Blue Devil Alumni in their alma mater.” Greg Prechtl, Director of Athletics, Fredonia State University
On Work for the GNAC Conference “We’re very excited to partner with Phoenix Design Works on our flagship conference event. We recognize and value the contributions that Phoenix makes to the world of collegiate branding, and we’re proud to have them take part in our 2010 seminar.” Joe Walsh, Commissioner, the GNAC Conference
On Work for the Georgia Sports Hall of Fame “Thanks to Amy and Phoenix for all your help in putting together the new logo and branding for the Georgia Sports Hall of Fame. I know our new look will help us in our mission and serve the Georgia Sports Hall of Fame for years to come!.” Derek Waugh, President and CEO, Georgia Sports Hall of Fame
On Work for Hampton University “Working with Phoenix Design Works has been a great experience. We enjoy an innovative and creatively aggressive relationship with PDW, and they continue to amaze us with new ideas, smart strategic thinking, and solid execution on every project. We love working with them, and I strongly believe that they have brought the brand image to life for the Battle of the Bay that we all were hoping for." Dana Hubbard, Director of Marketing & Promotions, Hampton University
On Work for Harford Community College "As far as our experience goes, everything worked out great! We were made to feel just as important as when I previously worked with you when I was at an NCAA Division I institution. And we got similarly great results! The Harford look is now "Big League"! Thanks!" Ken Krsolovic, Athletic Director, Harford Community College
On Work for Harvard University "Although Harvard Athletics has been in existence for more than 125 years, there has not been a clear and concise identity associated with our product. We hired Phoenix Design Works to help us discover an identity that matched the goals and objectives of our Athletic Department. The process helped us reach a consensus among our internal and external constituents and created a high level of excitement around our new family of marks." Steve Staples, Assistant Director of Athletics, Harvard University
On Work for Henderson State University “The purpose of the brand enhancement is to modernize our traditional look and to provide consistency to the Henderson State Athletics brand. The iconic ‘H’ faces forward because we are working hard every day to move this department forward. The block Reddies lettering symbolizes a bold, yet classy look. Thanks Phoenix!" Shawn Jones, Director of Athletics, Henderson State University
"Phoenix Design Works was great to work with! They worked with us to create a family of Athletics and sport specific logo marks in multiple color set ups as well as a new font for Athletics that is used department wide. Phoenix really worked with us to develop our additional branding, and give us a full set of brand assets to expand our Athletics branding program. Everyone in our department is happy with the new logos and font, and I highly recommend working with Phoenix!" Chrissy Arnone, Assistant Director of Athletics, Marketing and Promotion, Hofstra University Pride Athletics
On Work for Houghton College “Phoenix was very patient with us as we went through the entire process. They met with our committee and interviewed us to get a feel for what we were looking for, then they presented several initial concepts before we chose the flag design. Then they worked with us through a number of revisions until they presented the Highlander design and logo package we have today. We are pleased with the work they did and are excited about incorporating the new look into our marketing efforts. Houghton College has been wrestling with how to best present ourselves to our different constituencies and to the public in general. It was important, given the breadth of exposure we receive from our athletic teams, that we have a consistent way of presenting ourselves in that venue as well. When one thinks about some of the things we value – sports, ministry, tradition, equal opportunity, and a commitment to excellence – this unique approach to the mascot and logo issue fits perfectly with what we have been doing across the institution as a whole." Skip Lord, Athletic Director, Houghton College
On Work for the University of Houston "Our experience with Phoenix Design Works was fantastic. The personal contact and attention to detail provided by Jamie Skiles and the Phoenix staff was exceptional. The project from start to finish advanced very smoothly. We thoroughly loved the finished project and the logo program at the University of Houston is working very well. I look forward to working with PDW in the future." Devin Crosby, Assistant Athletics Director, Development, University of Houston
On Work for Hunter College "Phoenix Design guided us (Hunter College Hawks) through the total branding experience. There was a lengthy process of edits, focus groups and review of art work. We now have a mark that is contemporary, fresh and urban. Our new Hawk mark has been received with excitement and has given us consistency in identifying Hunter College." Terry Wansart, Athletic Director, Hunter College Hawks Athletics
On Work for the ICLA “The logos and shirt designs were amazing! Working with Phoenix Design Works was a great experience. They were prompt and communicated with us throughout the entire process. The branding they created for the ICLA Winter Symposium perfectly represented Salt Lake City and the beautiful Wasatch Mountains. People had great things to say about them both. Thank you for doing this for the ICLA!” Adam Parker, Associate Director, Licensing & Trademarks, Brigham Young University
On Work for Iona College “Phoenix redesigned our new athletics look with the focus group, consisting of coaches, administrators, and student-athletes, to maintain the tradition equity of our former marks, while enhancing our overall athletics look.” Shawn Brennan, Director of Athletics, Iona College
On Work for Jacksonville State University "Phoenix created a consistent, action-oriented brand that represented the JSU athletic program. In the past, our word marks and logos have varied considerably from one sport to the next. This will give us one consistent look across the entire program." Tom Seitz, Athletic Director, Jacksonville State University
On Work for Jacksonville State University “We had a great experience working with Phoenix Design Works on our ROTC program. They were already a part of our marketing family, having branded our Gamecocks Athletics program, and were able to jump right in and work with us to develop our JSU ROTC program featuring our mascot Cocky." Mary Smith, Coordinator of Publications & Licensing Services, Jacksonville State University
On Work for Jacksonville State University “We are very happy with the new campaign we developed with Phoenix. The branding assets that they created have really helped to raise awareness and exposure for our JSU ROTC program." Captain Floyd Sawdy, Assistant Professor of Military Science, Jacksonville State University
On Work for James Madison University "It gives me pleasure to recommend Phoenix Design Works on behalf of James Madison University Athletics. During our recent experience in re-design of the university's athletics marks and logos, Phoenix provided excellent service and communication, incredible talent and many creative ideas, as well as flexibility to work within our limitations. The high level of professionalism in every interaction was most appreciated without reservation, I would highly recommend Phoenix Design Works and would opt to use their services again, should the need arise." Geoff Polglase, Associate Director of Athletics for Development and Marketing, James Madison University
On Work for John Jay College of Criminal Justice "John Jay College was very pleased with the patient, careful and attentive service we received from Phoenix Design Works during the evolution of our new logo." Susan Larkin, Athletics Director, John Jay College of Criminal Justice
On Work for Kutztown University “We were very pleased to work again with Phoenix Design Works on modernizing our original logo we created with them 15 years ago. Their staff continues to be very customer service oriented as they presented us with some new, fresh ideas, while maintaining the tradition of our logo. I would highly recommend their work”. Matt Santos, Director of University Relations, Kutztown University
On Work for Kutztown University "Kutztown University very much enjoyed working with Phoenix Design Works to create our new logos. Their customer service and design teams were great to work with. They took our ideas and feedback and added their ideas and expertise to create a very popular family of images for KU." Josh Leiboff, Assistant Athletic director, Kutztown University Golden Bears Athletics
On Work for Lakeshore Technical College “We always enjoy working with Amy, Jamie and Phoenix Design Works, they are always great team players no matter what we are working on together. Our new branding program has received a great reception with our enrollment and our Lakeshore community. We continue to work with Phoenix to extend our brand ‘paw’ and look forward to working together in the future.” Kalina Painter, Executive Director of Marketing, Lakeshore Technical College
On Work for Lafayette College "The opportunity to engage in a process to develop a new visual identity program doesn't occur too often at the collegiate level. We wanted to ensure that we selected the absolute best company to work with and went through several tedious steps to make this selection. To say that we were extremely pleased with the process and results of working with Phoenix Design Works would be an understatement. Everyone on campus -- from the committee that was charged with this process to the students and potential students -- have embraced the new identity. One key area to judge success of a new identity is in the sales of merchandise and we are excited to report that sales have been tremendous -- more than double the online sales in the last three months. We highly recommend Phoenix to any entity looking to produce a new identity. The staff at Phoenix is tremendous to deal with and highly flexible. They truly put the customer first.” Scott Morse, Associate Athletic Director, Lafayette College
On Work for Lehigh Carbon Community College “It really was an inclusive process involving everyone on campus and community members throughout the Lehigh Valley and Schuylkill and Carbon counties. Phoenix Design Works really went the extra mile for us. It’s really a pride thing for us. Our students and staff and the community can wear their new LCCC gear proudly!” Jocelyn Beck, Director of Athletics, Lehigh Carbon Community College
On Work for Limestone College “In working with Phoenix Design Works, we were able to create a unique brand and a new identity for our College’s athletic department. Phoenix was able to capture our College’s tradition in athletics, while reenergizing who we were and where we wanted to go. We could not be more pleased with the creative process and the quality of work produced. Phoenix Design Works created quality logos for our Athletic Department and helped elevate the image of our programs. They have played a big role in our ability to advance our branding and marketing efforts. Thank you, PDW!" Mike Cerino, Director of Athletics, Limestone College
On Work for Lincoln University "Phoenix Design Works has been an amazing partner to work with to create our Lincoln Lions brand. Amy and Jamie were there for all our needs throughout the branding process. They contributed their knowledge, experience and skill at every juncture along the way. Our new branding program has gotten tremendous buy-in from all our constituent groups and we couldn't be happier with our working relationship with Phoenix." Harry Stinson, III, Director of Athletics, Lincoln University Athletics
On Work for Lincoln University “Many thanks to Amy, Jamie and everyone at Phoenix for working with us on our new branding program. Phoenix were our true partners in this process and worked with us every step of the way to develop the absolute best branding program possible. They listened to our needs, and respected our history. I recommend them highly to any college or university looking to go through a similar rebranding process.” Dianthia Ford-Kee, Athletic Director, Lincoln University
On Work for the Little East Conference “We are very happy with the new logo marks that Phoenix has created for our conference. They did a great job realizing the new vision of the LEC, and the branding program that they created for us will serve the conference for many years to come.” Jonathan Harper, Commissioner, Little East Conference
On Work for the LIU Post Pioneers "Phoenix Design Works did a great job creating the new brand for the LIU Pioneers. They delivered a full family of logo marks and sports specific program that will serve our department for years to come.” Bryan Collins, Director of Athletics & Recreation, Head Football Coach, LIU Post Pioneers Athletic Department
